Bling 4 Less: Sewickley Store Sells Hot Trends at Low Prices

Renee Musser was doing well selling affordable jewelry and accessories at malls, festivals and home parties, so she decided to expand her venture into a fashionable store in downtown Sewickley.

Bling 4 Less celebrated its grand opening about a week ago at 503 Broad St. and the store decorated with pink-and-black flair has been attracting new customers ever since.

“I just figured the Bling 4 Less would just pretty much tell it,” said Musser of Sewickley, who believes her merchandise could attract more young women once word about the store spreads. 

Bling 4 Less is a store for the fashionista on a budget and carries everything from earrings, headbands and hair clips to bracelets, rings and necklaces. The store also carries personalized note cards, invitations and other items made by Musser's friend Mary Anne Sobecki.

Born and raised in Sewickley, Musser graduated from Quaker Valley in 1979 and worked in the computer programming field, but has found her niche in the business world. 

She can help you pull off your look with one-of-a-kind pieces without spending an arm and a leg. The store even has a princess room with a mirror that Musser said is for little girls who want to play while their moms shop.

The store has a “diva” section of jewelry that sells for $1 and a large wall of $5 “Paparazzi” items, a brand of jewelry from a direct sales company. Bling 4 Less also carries a more upscale section with pieces that cost around $12. Musser said the majority of the merchandise is priced extremely low.  

“Most items are $10 or less and nothing is over $20,” she said.

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Store hours are 10 a.m. to 5 p.m. Monday through Saturday and until 9 p.m. on Wednesday. The store is closed Sunday. For more information, visit www.bling4less.biz